beach bum 4

Or should I say beach buns? ūüėČ Honestly, these may be some of my favorite photos ever¬†posted here on ITSF. Not because I’m half naked, in fact, in spite of that. I’m proud to say I spent little to no time picking apart the way I¬†looked in them. I didn’t […]



steals & deals roundup || ebates

It’s that time again! The Sephora 15% off Beauty Insider/VIB sale is officially LIVE until Wednesday! I popped into my local Sephora and did a little damage¬†retail therapy, and I’m sitting down later to film a haul video showing everything I picked up. I wanted to do a sneak peek […]

6 ways to be more productive

1. Make a list¬† No, no, not an iPhone note, an actual handwritten list. I find that when I type things into my phone they are quickly lost in the shuffle and serve solely as a brainstorming mechanism. I don’t want to have to set reminders to check my reminders! […]



santa monica boulevard 2

Oh Santa Monica, how I love you so. It was the¬†very first place I called home upon leaving my familiar¬†Bay Area life behind. As a kid I used to sing “All I Wanna Do” by Sheryl Crow and belt out the chorus, “Until the sun comes up over Santa Monibulicabaaaarrrr!” […]

Oversized Frames || Warby Parker

This girl was not blessed with the gift of clear vision. My family and I collectively¬†discovered this in¬†Starbucks when my dad playfully quizzed 10 year old me on my reading. It went something like this: “Ok, what does¬†that word say?” “I don’t know?” “Oh, come on, that word! You don’t […]



military jacket & a pin up red lip

Nothin like ripped jeans, a fresh pair or chucks, and a red lip to kick off the weekend. A version of this outfit¬†has been my go to casual look¬†lately as I am practically living in this military jacket that I found at Nordstrom a few weeks ago. I actually purchased […]

current crush || metallic nails

No metal left behind! I’ve been pouring over pages of metallic manicures on Pinterest lately, and thought I’d share some of my favorites. I remember when Gwen Stefani launched a¬†collection with OPI and everyone freaked out fell in love with the chrome¬†shade Push and Shove, but for some reason I […]


spring hair

balayage for the win 2

I’ve been in search of soft, beachy, lived in, natural looking, multidimensional,¬†Jennifer Anistonesque¬†blonde¬†hair color for years people, years! Is that really so much to ask??? Ok, so maybe that is a lot to ask, but that just makes my latest do all the more gratifying¬†for me! All hail the powers […]

Girl’s Best Friend

Southern CA winter outfit: basic tee, puffer vest, flats, beanie, & a precious pup. ūüôā